UserVoice Submission for Proton
Subject: Strategic Recommendations for Proton Ecosystem Expansion & Privacy Standards
Background
I am a long-time Proton user who values privacy as a core European principle. I use Proton Mail, Drive, Docs, VPN, and other of your services. My feedback is based on strategic observations about Proton's positioning in the privacy market.
Key Recommendations
1. Privacy Search Engine Opportunity
• No major European privacy-first search engine exists at scale
• Current options (DuckDuckGo, Startpage, Brave) have limitations:
◦ US jurisdiction (DuckDuckGo, Brave)
◦ US ownership and Google-dependency (Startpage)
◦ Lack of advanced search features (Boolean operators, filters)
• Recommendation: Develop or acquire a privacy-focused search engine with:
◦ Swiss jurisdiction
◦ Zero-knowledge architecture
◦ Advanced search features (Boolean operators, structured queries)
◦ Integration with Wayback Machine, file sharing, and other utilities
2. Open-Source Browser Initiative
• Recommendation: Create an open-source browser with:
◦ Strong privacy defaults (better than current options)
◦ Integrated privacy search engine
◦ Seamless integration with Proton ecosystem
◦ Advanced search interface with Boolean operators and power-user features
3. Acquisition Strategy
• Recommendation: Rather than building from scratch, consider acquiring existing open-source tools and enhancing them:
◦ Faster time to market
◦ Lower development risk
◦ Existing community support
◦ Proven functionality
Strategic Context
Market Trends
• Privacy is becoming a competitive differentiator, not just compliance
• Growing awareness of data exploitation and surveillance capitalism
• European users increasingly value Swiss/EU jurisdiction over US-based services
Competitive Advantage
• Switzerland's legal neutrality provides stronger protection than EU GDPR in many respects
• Proton's existing user base provides natural distribution
• Swiss jurisdiction is a unique selling proposition competitors cannot easily replicate
User Sentiment
• Many users (including myself) would leave if Proton moved core services to other countries outside Switzerland or EU servers for cost reasons
• Privacy-conscious users are willing to pay premium for Swiss jurisdiction
• This is a market signal that should be monitored closely
Specific Requests
1. Evaluate privacy search engine as a strategic opportunity
2. Consider open-source browser development or acquisition
3. Maintain Swiss hosting for core services (Mail, Drive, Calendar, VPN)
4. Publish roadmap for ecosystem expansion
Closing
I believe Proton is uniquely positioned to lead the European privacy market. The suggestions above represent both principled alignment with Proton's mission and commercially viable opportunities. Thank you for considering this feedback.
Prepared for: Proton AG Leadership
Date: March 16, 2026
User: Long-time Proton subscriber